LAS VEGAS – Longtime advertising and marketing professional Elaine Burns Luther has joined B&P, a full-service advertising, media and public relations agency based in Las Vegas, as its chief growth officer.
“Elaine’s local insight and proven track record across digital and broadcast media is a tremendous addition to our team,” B&P President and CEO Fletcher Whitwell said. “We look forward to utilizing her vast industry experience and passion for creative problem-solving to deliver targeted, high-impact marketing solutions for our clients.”
Elaine brings more than 25 years of proven excellence in advertising sales and marketing to B&P as the agency celebrates its 25-year anniversary with new leadership. Throughout her career, she has developed and executed multi-channel campaign strategies that elevate brand visibility and drive sustainable revenue growth for clients.
Previously, Elaine worked as general sales manager for Lotus Broadcasting in Las Vegas, where she managed the sales staff for eight radio stations, maintained and grew existing station relationships and secured new clients. Previously, Elaine spent over 25 years working for CBS/Entercom/ Audacy in Las Vegas
Elaine attended Salem State University in Salem, Massachusetts. She is married to Michael Luther, senior vice president at Westgate Resorts, and they have three wonderful children.
About B&P
Celebrating its 25th year in business, B&P is a full-service advertising, media and public relations agency based in Las Vegas serving a broad range of local, regional and national clients in categories such as hospitality, gaming, education, healthcare and real estate. B&P embarks on its next 25 years driving business impact for its clients where bold creativity meets the intersection of paid, earned, shared, and owned media. For more information, visit www.bpadlv.com.
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